Anyeong Haseyo – Korean women’s beauty guide

Anyeong Haseyo – Korean women's beauty guide 1
Anyeong Haseyo – Korean women's beauty guide 1

Anyeong Haseyo – Korean women’s beauty guide

This is no exaggeration, because Korean women are crazy about beauty.

Talking about Korean cosmetic giants, it is impossible not to mention Laneige: the brand where Amore Pacific develops the most in Southeast Asia.

Anyeong Haseyo – Korean women's beauty guide

Laneige BB cushion

1. Yesterday’s Laneige

Laneige has previously been associated with the `science of water`, using the power of water to create deeply penetrating, effective moisturizing products that still have a delicate texture.

Anyeong Haseyo – Korean women's beauty guide

Water Bank moisturizing product set

Laneige’s previous image was `gentle` like Oh Young (played by Song Hye Kyo) in that year’s Winter Breeze.

Anyeong Haseyo – Korean women's beauty guide

2. Laneige of the year 2015

I always think about Laneige’s new girl in the near future with the image of the `big star` Chun Song Yi in `My Love from the Star`.

Anyeong Haseyo – Korean women's beauty guide

Outstanding lipstick colors such as coral red, lotus pink and orange became a trend in 2015

Laneige means “white snow”.

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